Last updated on: 2020-06-25

Picanova GmbH and its affiliates (collectively, "Picanova.com"), respect your concerns about privacy. This Privacy Policy describes the types of personal information we collect, how we use the information, with whom we share it, and your choices regarding our collection, use and disclosure of the information. We also describe the measures we take to protect the security of the information and how you can contact us about our privacy practices. We take the privacy of all our users and customers very seriously.
The phrase "personal information" refers to information by which you or the device you are using to connect to the Internet can be identified.
1. Information We Collect
2. How We Use Your Information
3. With Whom We Share Your Personal Information
4. Your Choices
5. Security
6. Children's Privacy
7. Linked Third Party Websites
8. Changes and Notification
9. Contact Us

1. 1. Information We Collect

   We may obtain personal information about you from various sources, including this and other websites of Picanova.com, [mobile applications,] when you call or email us or communicate with us through social media, or when you participate in events or other promotions. We also may obtain information about you from our parent, affiliate or subsidiary companies, business partners and other third parties.
   
   The types of personal information we may obtain include:
   
   • Your contact information (such as name, Twitter handle, postal and email address, or phone number)
   • Your photos that you upload on our websites to use our service or place orders for products
   • Your photos that you upload on our websites to use our service or place orders for products
   • Contact information of friends or other people you would like us to contact
   • Username and password for the account you may establish on our websites
   • Payment details (including payment card number, security code, expiration date, cardholder name and billing address)
   • Shipping information (including the shipping address and phone number)
   • Demographic information (such as age, date of birth and gender)
   • Information you provide by interacting with us through social media, including photographs
   • Location information, such as the real-time geographic location of the device on which you install our mobile applications
   • Shopping behavior and preferences, and a record of the purchases you make on our websites
   • Other details that you may submit to us or that may be included in the information provided to us by third parties
   
   
   In addition, when you visit our websites or use our mobile applications, we may collect certain information by automated means, such as cookies and web beacons. A "cookie" is a text file that websites send to a visitor's computer or other Internet-connected device to uniquely identify the visitor's browser or to store information or settings in the browser. A "web beacon," also known as an Internet tag, pixel tag or clear GIF, is used to transmit information back to a web server. We also may use third-party website analytics tools (such as Google Analytics), that collect information about visitor traffic on our websites and mobile applications. The information we may collect by automated means includes:
   
   
   • Information about the devices our visitors use to access the Internet (such as the IP address and the device, browser and operating system type)
   • URLs that refer visitors to our websites
   • Dates and times of visits to our websites
   • Information on actions taken on our websites (such as page views and site navigation patterns)
   • A general geographic location (such as country and city) from which a visitor accesses our websites
   • Search terms that visitors use to reach our websites.

   2. How We Use Your Information

   We may use the information we obtain about you to:
   
   • Register you for membership at our websites, and manage and maintain your account on the websites
   • Provide products or services you request
   • Process, validate, confirm, verify, deliver and track your purchases (including by processing payment card transactions, arranging shipping and handling returns and refunds, and contacting you about your orders, including by telephone)
   • Maintain a record of the purchases you make on our websites
   • Respond to your questions and comments and provide customer support
   • Communicate with you about our products, services, offers, events and promotions, and offer you products and services we believe may be of interest to you
   • Enable you to communicate with us through our blogs, social networks and other interactive media
   • Publish your testimonials about Picanova.com, including on our websites and blogs, and on social networks (if we choose to publish your testimonial, we will include only your first name, last name, city and state)
   • Manage your participation in our events, sweepstakes and other promotions
   • Tailor our products and services to suit your personal interests and the manner in which visitors use our websites, applications and social media assets
   • Operate, evaluate and improve our business and the products and services we offer
   • Analyze and enhance our marketing communications and strategies (including by identifying when emails sent to you have been received and read)
   • Analyze trends and statistics regarding visitors' use of our websites, mobile applications and social media assets, and the purchases visitors make on our websites
   • Protect against and prevent fraud, unauthorized transactions, claims and other liabilities, and manage risk exposure, including by identifying potential hackers and other unauthorized users
   • Enforce our Website Terms of Use, Terms of Service and Terms of Sale
   • Comply with applicable legal requirements and industry standards and our policies.
   
   
   In addition to the data uses described above, we may use the information collected through cookies and other automated means to uniquely identify the electronic shopping basket you may create on our websites and enable you to retrieve shopping baskets you previously created. We also may use cookies to identify and authenticate visitors.
   We may combine the information we collect with publicly available information and information we receive from our parent, affiliate or subsidiary companies, business partners and other third parties. We may use that combined information to enhance and personalize your shopping experience with us, to communicate with you about products, services and events that may be of interest to you, for other promotional purposes, and for other purposes described in this section.
   We also may use the information we obtain about you in other ways for which we provide specific notice at the time of collection.

   Online Advertising

   On our websites, we may collect information about your online activities to provide advertising about products and services tailored to your individual interests. You may see certain ads on this and other websites because we participate in advertising networks. Ad networks allow us to target our advertising to users through demographic, behavioral and contextual means. These networks track your online activities over time by collecting information through automated means, including through the use of cookies, web server logs, web beacons and other methods. The networks use this information to show you advertisements for Picanova.com and our business partners that are tailored to your individual interests. The information our ad network vendors collect includes information about your visits to websites that participate in the vendors' advertising networks, such as the pages or advertisements you have viewed, and the actions you take on the websites. This data collection and ad targeting take place both on our websites and on third-party websites that participate in the ad networks. This process also helps us track the effectiveness of our marketing efforts.
   To direct our ad network vendors not to use your data to deliver targeted advertising to you, please contact us: Picanova GmbH, Hohenzollernring 25, 50672 Köln, inquiry@picanova.com.

   3. With Whom We Share Your Personal Information

   We may use the information we obtain about you to:
   
   We do not sell or otherwise disclose personal information about you, except as described in this Privacy Policy. We may share the personal information we collect with our parent, affiliate and subsidiary companies, business partners, [ad network vendors and their participants, ]and other third parties for the purposes described in this Privacy Policy, including to communicate with you about products and services, offers, events and promotions that we believe may be of interest to you. We also may share personal information with our service providers who perform services on our behalf. These service providers are not authorized by us to use or disclose the information except as necessary to perform services on our behalf or comply with legal requirements.
   We also may disclose information about you (i) if we are required to do so by law or legal process (such as a court order), (ii) in response to a request by law enforcement authorities, or (iii) when we believe disclosure is necessary or appropriate to prevent physical harm or financial loss or in connection with an investigation of suspected or actual illegal activity. We also reserve the right to transfer personal information we have about you in the event we sell, merge or transfer all or a portion of our business or assets. Following such a sale, merger or transfer, you may contact the entity to which we transferred your personal information with any inquiries concerning the processing of that information.

   Posted Information

   Picanova.com may reserve certain portions of its websites to permit registered users to post materials or information, including but not limited to classified ads, user resumes or other information, job listings, user demonstration reels or other sample materials, graphics, images, opinions, comments, conversations or questions ("Posted Information"). The purpose of Posted Information is to make that information available to the public. CONSEQUENTLY, POSTED INFORMATION IS NOT GOVERNED BY THIS PRIVACY POLICY BUT BY THE TERMS OF USE (AVAILABLE AT https://picanova.com/terms-conditions/#terms3 ).

   4. Your Choices

   You may direct Picanova.com not to share your personal information with our business partners for those partners' own purposes; however, we must be able to share your personal information with our affiliates involved in the process of handling your orders, with credit card processing companies and our shipping partner.
   
   If you would like us not to share personal information with any other third parties, please adjust your preferences using the online account you may establish on our websites. If you opt out, we will continue sharing your personal information as otherwise described in paragraph of this Privacy Policy, including with our affiliates and service providers, to fulfill your requests and to comply with legal requirements.
   
   4.1 Sharing Information with Business Partners
   You may direct Picanova.com not to share your personal information with our business partners for those partners' own purposes; however, we must be able to share your personal information with our affiliates involved in the process of handling your orders, with credit card processing companies and our shipping partner. If you would like us not to share personal information with any other third parties, please adjust your preferences using the online account you may establish on our websites. If you opt out, we will continue sharing your personal information as otherwise described in paragraph of this Privacy Policy, including with our affiliates and service providers, to fulfill your requests and to comply with legal requirements.
   
   4.2 Marketing Emails
   If you wish to receive the newsletter offered on the website, we need you to provide a valid email address plus information allowing us to check that you are the owner of the email address provided or that the owner of the email address is in agreement with the receipt of the newsletter. No further Data will be required. We use your personal data to process your order and for our own promotional purposes. You can cancel the use of your personal data for promotional purposes at any time for single instances or overall without any costs except the basic transmission costs. A written note to inquiry@picanova.com or the contact data provided in the imprint (fax, letter) will suffice for that purpose. You may choose not to receive marketing email communications from us by clicking on the unsubscribe link in the marketing emails.
   
   4.3 Cookies
   Most browsers allow you to automatically decline cookies, or to be given the choice of declining or accepting the transfer of a particular cookie, or cookies from a particular website, to your computer. You can learn more about cookies by visiting http://www.allaboutcookies.org/. You may find more information about opting out of most third-party service cookies at http://www.networkadvertising.org or other related websites. If you choose to reject all cookies, you may not be able to take full advantage of all of our websites' features or experience limited or no access or functionality of our services. In addition, disabling cookies may cancel opt-outs that rely on cookies, such as web analytics or targeted advertising opt-outs.
   
   4.4 Targeted Advertising
   To opt out of receiving marketing communications through the advertising networks of our ad network vendors, please click here , then click "Select all" on the linked website and press the "Submit" button.
   
   4.5 Web Analytics
   You may opt out of the aggregation and analysis of data collected about you on our websites by Google Analytics by clicking here and installing the opt-out app provided at the linked page.
   
   4.6 Geo-Location Information
   When you use a Picanova.com application on your mobile device, you may choose not to share your geo-location details with us by adjusting the device's location services settings. For instructions on changing the relevant settings, please contact your service provider or device manufacturer.
   
   4.7 Your California Privacy Rights
   If you are a California resident, you may request that we provide to you (i) a list of the categories of personal information about you that Picanova.com has disclosed to third parties for the third parties' direct marketing purposes during the calendar year preceding your request, (ii) the names and addresses of such third parties, and (iii) if the nature of the third parties' business cannot reasonably be determined from their names, examples of the products or services marketed, if known to Picanova.com, sufficient to give you a reasonable indication of the nature of the third parties' business. To submit your request, please email inquiry@picanova.com
   
   4.8 Access and Correction
   You may obtain a copy of certain personal information we maintain about you. Picanova.com will make an effort to keep all your personal information up to date when you provide it to us. If any of your personal information changes, or you identify a mistake in our records, or if you wish to change your password, you may update your account information at any time by logging into your account. If you have forgotten your password you can contact us using the link in paragraph 9 ("Contact Us") and we will update your data and reset your password. If we deny an access request, we will notify you of the reasons for the denial.

   5. Security

   We maintain administrative, technical and physical safeguards designed to assist us in protecting the personal information we collect against accidental, unlawful or unauthorized destruction, loss, alteration, access, disclosure or use. For example, we use Secure Sockets Layer encryption to protect certain of your purchase information while in transit.
   
   Please note that no electronic transmission of information can be entirely secure. We cannot guarantee that the security measures we have in place to safeguard personal information will never be defeated or fail, or that those measures will always be sufficient or effective.
   
   To further protect yourself, you should safeguard your Picanova.com account user name and password and not share that information with anyone. You should also sign off your account and close your browser window when you have finished your visit to our websites. Please note that we will never ask for your account user name or password via email.
   
   If you believe that your interaction with Picanova.com is no longer secure (for example, if you suspect that the security of your account has been compromised), you must immediately notify us of the problem by contacting us in accordance with paragraph 9 ("Contact Us"). Note that if you choose to notify us via physical mail, this will delay the time it takes for us to respond to the problem.

   6. Children's Privacy

   We do not direct our websites to children under the age of thirteen. We require registered users of our website to be at least 18 years old. If we learn that a user is under 18 years of age, we will promptly delete any personal information that the individual has provided to us.

   7. Linked Third Party Websites

   Our websites may contain links to third party websites. These linked third party websites are not under our control and we are not responsible for their content or privacy practices, or any link contained in any linked website. We provide such links only as a convenience, and the inclusion of a link on any Picanova.com website does not imply that we endorse the linked website. If you provide any information through any linked third party website, your transaction will occur on such third party's website and the information you provide will be collected by, and controlled by the privacy practices of, that third party. We recommend that you familiarize yourself with the privacy policies and practices of any such third parties. PLEASE NOTE THAT THIS PRIVACY POLICY DOES NOT ADDRESS THE PRIVACY OR INFORMATION PRACTICES OF ANY THIRD PARTIES.

   8. Changes and Notification

   We reserve the right to modify our Privacy Policy at any time. If our Privacy Policy changes, we will post the revised policy on our websites and change the 'Last Updated' date at the top of this page to reflect the date of the modification. Please check back periodically.

   9. Contact Us

   To communicate any questions or concerns to us please use the contact details found at https://picanova.com/contact-us/.